Meet the Team

The minds behind Inny - bringing retail innovation to life through technology and expertise.

Laura Keßler - Chief Executive Officer

Laura Keßler

Chief Executive Officer

Retail Researcher and PhD candidate specializing in tech-driven retail operations optimization, Laura combines deep expertise in retail systems with innovative thinking to drive Inny's mission of making retail stores smarter, more efficient, and future-ready.

Salman Fariz Navas - Chief Technology Officer

Salman Fariz Navas

Chief Technology Officer

Computational physicist and AI/ML researcher with a passion for transforming retail through technology. Salman leads Inny's technical vision to make retail optimization accessible through digital twins, advanced simulations, and cutting-edge AI solutions.